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According to IBIS World, the pest control industry has become a $20.4 billion industry, growing 1.2% in 2022 alone. That's good news for your pest control business — it means that there's demand and an increase in customers who need your services.


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Focusing on clarity, conciseness, and consistency will help boost your headlines and, in turn, your overall pest control ad quality. DON'T: Overstuff Your Ads With Keywords When thinking about what to include in your pest control ads, it may seem smart to simply insert as many potential keywords as you can into the ad's headline and description.


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With 14 million people reporting sightings of roaches and rodents in 2021, pest control companies have a lot of customers out there looking for help. So, how can you best market your pest control company and generate leads? We've collected seven clever pest control marketing strategies to inspire you.


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Similar to your email marketing list, social media marketing serves as a great lead growth and management tool. It raises awareness of your brand and the services you offer, enabling customers to find you easily in the future when they need you most. 4. Create a Pest Control Blog.


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In North Carolina, for example, pest control companies may want to get involved with Bug Fest, an annual free public event sponsored by the state's Museum of Natural Sciences.


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October 27, 2016 Drumming up potential clients for your business is a challenge every pest control company must face. Fortunately, there are quite a few marketing avenues to choose from; both online and offline. Online resources include social media, Google AdWords, Bing ads, and 7 search.


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Creative Pest Control Advertising Ideas to Boost Your Business Are you looking for ways to expand your pest control business? Exploring new marketing avenues may help increase revenue and put your business on the map against competitors. The pest control market has grown 1.7% in 2023 alone.


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Jobber Academy 7 Ways You Should be Marketing Your Pest Control Business October 7, 2020 8 min. read Read More Start Trial Academy / Pest Control / Pest Control Advertising Ideas You went through the tricky process of starting a pest control business in a highly regulated and competitive industry.


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20 Pest Control Advertisement Strategies That Multiply Your Business Revenue by Chris Yadv | Sep 21, 2019 Reading Time: 13 min Subscribe The projected revenue of pest control services in the United States is $ 17.42 Billion by 2023. That's huge, isn't it? The reason behind this is an increase in the number of bedbugs.


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1. Start with a website. Developing a pest control website is the first and foremost marketing tactic you must follow. An effective website is crucial to acquiring clients for your pest control company in today's competitive world. An appealing pest control website attracts audiences to your business in this digital world.


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What is Pest Control Advertising? Advertising is a means of communication with customers. It is a form of promotion that involves using an advertising agency, media channel, or paid placement to encourage and persuade a target audience to buy or take action regarding a product, service or idea by using an advertisement.


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Step One - Figure out who your ideal customer is. Pest control services typically focus on local markets rather than national ones. Tailoring your pest control sales pitch to fit the customer is key to a successful campaign. Step Two - Define your marketing goals based on a clear, measurable set of metrics.


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Pest control ads can be used to draw the attention of your prospects, leads, or customers to your website, landing page, or other communication platforms to fuel your marketing goals. You can use different ‌pest control ads like web-based search ads or social media-based video ads.


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The CTA is a crucial part of an ad. "Book Now" or "Learn more about our service today" is a good start. And have a landing page for all of those clicks you will get from your great CTA, text and visuals. Follow these tips and your ads should be more effective and earn you more sales for your pest control business.


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Step 1 of 3 0% What is your zipcode? Zipcode * 2. Use Pay-Per-Click (PPC) and Search Engine Marketing (SEM) A good PPC and SEM campaign is one of the top pest control marketing ideas that's been proven time and again to generate quality pest control leads and grow your pest control business.


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Google Ads/Pay-Per-Click (PPC) for Pest Control Businesses. First offered nearly 18 years ago to help businesses connect with their potential customers, Google Ads is one of the most effective marketing channels for pest control businesses. For local businesses, Google offers two different types of ad options: Google Local Service Ads; Google Ads